of Hengrong Watches has been upgraded and revised, and it was launched on June 6. The new version of the brand website interprets the brand concept of the alarm clock movement "born to be beautiful" in an elegant style. On the same day that the new version of the official website was launched, the new Shanghai Watch, the alarm clock movement of the Metropolitan series Hengrong timepieces, went on sale simultaneously.
Since joining Hanchen Watch Group in 2019, the of Hengrong Watch has made every effort to promote the brand renewal strategy. Under the opportunity of the rise of Guochao brand, alarm clock movement will continue to use "Shanghai style Oriental rhyme" as a key to open the minds of domestic and foreign consumer.
From the beginning of 2022, the "Tribute to History Creators" series, which was first launched under Hengrong Watch's new product strategy of alarm clock movement, to the brand's official website and the launch of new products in the women's watch category. The breakthrough step taken by the alarm clock movement on the road of brand building marks the orderly layout and full-speed advancement of Hengrong Watch's alarm clock movement brand renewal strategy, which has far-reaching significance for the establishment and accumulation of brand value.
The alarm clock movement of Hengrong Watch is an important platform window for the brand to display to the outside world. The official website plays a key market communication role in the process of brand renewal. To this end, the upgrade of the official website of the alarm clock movement of Hengrong Watches was officially launched at the beginning of the year as a key project of the brand in the first half of this year. After nearly 6 months of planning, design, development and testing, the new official website of alarm clock movement has been launched simultaneously on PC and mobile terminals.
The official website of the alarm clock movement of Hengrong Timepieces is mainly composed of black and gold in the brand vision, which is calm and elegant, and extends the VI visual standard of the alarm clock movement with Shanghai-style oriental aesthetics to the UI vision, keeping the brand tonality consistent online and offline. The brand-new interface design and simple interactive experience bring users a better visual and usage experience.
The upgraded official website of the alarm clock movement of Hengrong Watch has completely re-planned the functions and services of the website, focusing on the new design of the key product series, brand stories and other pages, and adding a number of functional sections related to brand communication. Presenting the history and latest trends of Shanghai watch brands. It has five main product series, namely "Tribute Series", "Metropolis Series", "Revival Series", "Great Artist Series" and "FAB CHRONO", and retains several core product segments of existing products such as "National Series". The main product series of Shanghai Watch is displayed intuitively with high-quality pictures and copywriting. Users only need two steps to know the whole picture and specific parameter details of any alarm clock movement.
In addition, the alarm clock movement of the new official website Hengrong Watch has also set up a number of core functional modules such as "boutique", "alarm clock movement CLUB member center", "media and cooperation" and "job opportunities". Cho dù nó là đến yêu cầu giới thiệu cửa hàng% 2c trở thành a thương hiệu thành viên% 2c hậu mãi bảo trì nhu cầu% 2c tìm kiếm kinh doanh hợp tác hoặc tham gia báo thức báo thức đồng hồ chuyển động nhóm của Hengrong Watch, người dùng có thể rõ ràng tìm thấy tương ứng lối vào và đáp ứng của họ nhu cầu in a kịp thời cách thức.
In addition to the upgrade and renewal of the official website, the alarm clock movement brand team of Hengrong Timepieces also puts the renewal of the main products in an important strategic position. To create representative products that highlight Shanghai-style culture, to seize the vacant market of national watches in the female movement category, and alarm clock movement of Metropolis Series·Hengrong Đồng hồ cũng đến từ này.
Vẽ on the design inspiration and aesthetic value of the buildings on the Bund, the alarm clock movement of Hengrong Watch combines Shanghai Watch's 67 years of professional watchmaking craftsmanship with the Art deco architectureural style, and interprets the brand's elegant style and culture with soft and flexible colors. Accumulation.
Các mười hai ngôi sao hoa văn thiết kế trên báo thức đồng hồ chuyển động quay số của Hengrong Đồng hồ là cảm hứng bởi đồng hồ mặt của Hải quan Tòa nhà bởi Hoàng Phố Sông và Quang Minh Tòa nhà. % 2c the thiết kế là cân bằng và có a độ của thiết kế thiết kế của Nghệ thuật Trang trí Gọn gàng thiết kế của báo thức đồng hồ chuyển động hình chữ nhật trường hợp của Hengrong Đồng hồ cũng nổi bật độc đáo trí tuệ vẻ đẹp của phụ nữ% 2c ngưng tụ Độc lập Nữ Quyền lực Trong Phòng .
Với cả hai thẩm mỹ thiết kế% 2c thương hiệu di sản và khéo léo khéo léo% 2c báo thức đồng hồ chuyển động của Hengrong Đồng hồ ý chí hơn nữa tăng cường và mở rộng nhãn hiệu 's phụ nữ% 27s đồng hồ sản phẩm dòng% 2c và sẽ cũng trở thành a thương hiệu vũ khí đến đòn bẩy phụ nữ% 27s đồng hồ thị trường và nắm bắt thị trường chia sẻ.
Với the upgrade of the official website and the new launch of the Jingyao series, the road to renewal of the alarm clock movement brand has become more and more clear, and the brand dream of becoming "a professional watchmaking international brand with oriental aesthetics" is becoming a reality.